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Crawl Budget: Co to je a proč je důležité pro SEO

Crawl Budget: Co to je a proč je důležité pro SEO

Doporučení: Upřednostňujte stránky s vysokou hodnotou, spravujte rozpočet pro procházení omezením přístupu robota k URL s nízkou hodnotou a konfigurujte XML sitemapy tak, aby zobrazovaly pouze zásadní obsah. U velkých webů – zejména těch s stovkami tisíc nebo miliony URL – může Googlebot procházet pouze omezenou podmnožinu. Rozpočet pro procházení určuje, které URL jsou objeveny, procházeny a potenciálně indexovány, a které...

SEO
Prosinec 23, 2025
What Is Product Management? Definition, Roles, and Key Skills
What Is Product Management? Definition, Roles, and Key Skills

Define the product vision in a concise one-page brief to gain alignment and establish a clear north star for your...

Blog
Prosinec 23, 2025
15 E-commerce Marketing Strategies – Driving Growth in a Digital Marketplace
15 E-commerce Marketing Strategies – Driving Growth in a Digital Marketplace

Start with one concrete recommendation: optimize your checkout and keep quick-loading pages. Implement a one-page checkout, guest checkout, and inline...

Blog
Prosinec 23, 2025
The Ultimate Brand Awareness Guide 2025 – Boost Recognition
The Ultimate Brand Awareness Guide 2025 – Boost Recognition

Start with a ready, data-driven approach: align your team around a clear value proposition, define how you will present recognition...

Blog
Prosinec 23, 2025
Top 5 Performance Marketing Challenges for Agencies and Effective Solutions
Top 5 Performance Marketing Challenges for Agencies and Effective Solutions

Recommendation: Establish a written, data-driven framework for five core functions of agency performance marketing, with regular reporting to executives and...

Blog
Prosinec 23, 2025
How to Write Clear AI Prompts for Content Marketing – Best Practices
How to Write Clear AI Prompts for Content Marketing – Best Practices

Define the objective and audience first, and pin a single deliverable. A prompt that names the target reader, the content...

Blog
Prosinec 23, 2025
OKRs vs KPIs – What’s the Difference? Free Cheat Sheet
OKRs vs KPIs – What’s the Difference? Free Cheat Sheet

Recommendation: Use OKRs to set ambitious 3–6 month targets and pair each objective with 2–3 KPIs to track results. This...

Blog
Prosinec 23, 2025
Digital Marketing for E-commerce – Proven Strategies to Boost Online Sales
Digital Marketing for E-commerce – Proven Strategies to Boost Online Sales

Start by mapping your ecommerce funnel and launching two A/B tests on the product page to lift conversions by 12–20%...

Blog
Prosinec 23, 2025
How to Build AI Agents for Beginners in 2025 – A Practical Guide
How to Build AI Agents for Beginners in 2025 – A Practical Guide

Address the проблему of onboarding a user by implementing a tiny AI agent to guide through a simple task. Define...

Blog
Prosinec 23, 2025
Currency Calculator – Real-Time Converter & Live Exchange Rates
Currency Calculator – Real-Time Converter & Live Exchange Rates

Use the real-time currency calculator now to lock in the best rate before you send money. This digital tool shows...

Blog
Prosinec 23, 2025
75 Social Media Statistics Every Marketer Should Know in 2025
75 Social Media Statistics Every Marketer Should Know in 2025

Audit your cross-platform presence now to identify where 30-49 and millennial audiences spend time, and set a 90-day test plan....

Blog
Prosinec 23, 2025
Cross-Channel Analytics – 9 Tactics to Increase ROI in 2025
Cross-Channel Analytics – 9 Taktik pro zvýšení ROI v roce 2025

Start with a full attribution model that is ai-powered and multi-touch to boost ROI in 2025. This approach gives you...

Blog
Prosinec 23, 2025
Brand Marketing Strategy – The Full Story – A Practical Guide
Brand Marketing Strategy – The Full Story – A Practical Guide

Recommendation: define your brand promise in a single sentence and keep all professional messaging aligned to that claim across channels....

Blog
Prosinec 23, 2025
WordPress as It Should Be – Essential Best Practices
WordPress as It Should Be – Essential Best Practices

Start with a solid groundwork: automate backups, install a robust security plugin, and protect data from day one. This approach...

Blog
Prosinec 23, 2025
Hero Section Optimization – Best Practices and Examples
Hero Section Optimization – Best Practices and Examples

Recommendation: Use a lightweight hero with a single, clear value proposition above the fold and a prominent primary call-to-action. This...

Blog
Prosinec 23, 2025
Customer Lifetime Value (CLV) – Measure, Calculate, and Maximize Revenue
Customer Lifetime Value (CLV) – Measure, Calculate, and Maximize Revenue

Begin with a clean CLV formula to translate data into action across teams. The core value rests on period-based spend...

Blog
Prosinec 23, 2025
Co je mobilní analytika – Kompletní průvodce
Co je to mobilní analytika – Kompletní průvodce

Start with a clear goal: pick one outcome to optimize and name a primary metric. Before you collect data, build...

Blog
Prosinec 23, 2025
The Ultimate Beginner’s Guide to Google Analytics 2025
The Ultimate Beginner’s Guide to Google Analytics 2025

Set up a verified GA4 property now and enable Enhanced Measurement to capture key events automatically. This option provides straight...

Blog
Prosinec 23, 2025
Free AI Outline Generator – Create SEO-Optimized Outlines Fast
Generátor AI osnov – Rychle vytvářejte osnovy optimalizované pro SEO

Start with a complete, fast outline built around your target keywords. This Free AI Outline Generator delivers a precise structure...

Blog
Prosinec 23, 2025
Real Beauty Redefined for the AI Era – An Inclusive Case Study
Real Beauty Redefined for the AI Era – An Inclusive Case Study

Audit your visual library today to ensure inclusive representation across campaigns and products. This quick step aligns with trends and...

Blog
Prosinec 23, 2025
What is the Direct-to-Consumer (D2C) Business Model? Definition, Benefits, and Examples
What is the Direct-to-Consumer (D2C) Business Model? Definition, Benefits, and Examples

Recommendation: Build a focused D2C plan that lets the бренд own the customer experience, test offers on your own storefront,...

Blog
Prosinec 23, 2025
27 Best Marketing Books of All Time – My Top Picks for 2025
27 Best Marketing Books of All Time – My Top Picks for 2025

Recommendation: Begin your 2025 reading plan with three data-driven core titles that cover strategy, measurement, and storytelling. This focused start...

Blog
Prosinec 23, 2025
Why Every Company Needs a Growth Manager to Accelerate Revenue
Why Every Company Needs a Growth Manager to Accelerate Revenue

Assign a Growth Manager to own revenue outcomes across product, marketing, and sales. This role aligns teams around a single...

Blog
Prosinec 23, 2025
Instagram Marketing 2026 – Update Your Strategy for Growth
Instagram Marketing 2026 – Update Your Strategy for Growth

Start with a seven-day budget test and monitor results daily. If you are new to paid campaigns, run two ad...

IT věci
Prosinec 23, 2025
ChatGPT for Marketing – The Complete 2025 Guide to AI-Driven Growth
ChatGPT for Marketing – The Complete 2025 Guide to AI-Driven Growth

Start with a concrete move: deploy an auto-generating content engine that adapts in real-time to audience signals and uses a...

Blog
Prosinec 23, 2025