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Crawl Budget: Co to je a proč je důležité pro SEO

Crawl Budget: Co to je a proč je důležité pro SEO

Doporučení: Upřednostňujte stránky s vysokou hodnotou, spravujte rozpočet pro procházení omezením přístupu robota k URL s nízkou hodnotou a konfigurujte XML sitemapy tak, aby zobrazovaly pouze zásadní obsah. U velkých webů – zejména těch s stovkami tisíc nebo miliony URL – může Googlebot procházet pouze omezenou podmnožinu. Rozpočet pro procházení určuje, které URL jsou objeveny, procházeny a potenciálně indexovány, a které...

SEO
Prosinec 23, 2025
AI vs. Strojové učení – Klíčové rozdíly a praktické využití
AI vs Machine Learning – Key Differences and Practical Uses

Start with a concrete plan: define the objective, select AI or ML accordingly, and run a small automated pilot before...

Blog
Prosinec 23, 2025
Paid vs Performance Marketing – Key Differences, Strategies, and ROI
Paid vs Performance Marketing – Key Differences, Strategies, and ROI

Recommendation: Start with a small, cost-effective pilot in one channel, time-bound and trackable, to learn what works before scaling across...

Blog
Prosinec 23, 2025
Growing a Digital Marketing Agency – 9 Effective Tips from Experts
Growing a Digital Marketing Agency – 9 Effective Tips from Experts

Register your agency and publish clear fees in your service packages within the first week. A transparent offer reduces negotiation...

Blog
Prosinec 23, 2025
Top 10 Real Estate Marketing Trends in 2025 – Strategies to Succeed
Top 10 realitních marketingových trendů v roce 2025 – Strategie pro úspěch

Start with a powerful plan: combine video-first listings, 3D floor plans, and precise messaging to move visitors toward inquiries. For...

Blog
Prosinec 23, 2025
Major Factors Influencing Consumer Behavior – Key Insights for Marketers
Major Factors Influencing Consumer Behavior – Key Insights for Marketers

Align your messaging with customers’ pain points during the buying journey to boost conversion. Use data to back claims, address...

Blog
Prosinec 23, 2025
Ecommerce vs Dropshipping – How They Compare
Ecommerce vs Dropshipping – How They Compare

Start with a specialized niche and test a dropshipping approach to keep initial risk lower while you validate demand; this...

Blog
Prosinec 23, 2025
The Neuroscience of Storytelling – How Stories Engage the Brain
The Neuroscience of Storytelling – How Stories Engage the Brain

Recommendation Your readers cant ignore a clearly framed problem. Present a real challenge your audience faces, then offer a practical...

Blog
Prosinec 23, 2025
25 Content Marketing Ideas to Try With Examples
25 Content Marketing Ideas to Try With Examples

Start with a 30-day content sprint: publish 1 asset per day, mix formats (blogs, short videos, and a live webinar),...

Blog
Prosinec 23, 2025
Traditional Marketing vs Digital Marketing – Pros and Cons Explained
Traditional Marketing vs Digital Marketing – Pros and Cons Explained

Recommendation: start with a blended strategy that prioritizes online impact while sustaining local print presence. Use online channels to measure...

Blog
Prosinec 23, 2025
First-Party Data Strategy – Build a Customer-Centric, Privacy-First Marketing Plan
First-Party Data Strategy – Build a Customer-Centric, Privacy-First Marketing Plan

Recommendation: Build a single, consent-driven data core that powers customer-centric marketing with respect for privacy and regulations. Capture de-identified preferences,...

Blog
Prosinec 23, 2025
Top 20 Marketing Software Tools – How to Choose the Right One
Top 20 Marketing Software Tools – How to Choose the Right One

Start with an account-based tool that supports targeted outreach and popup capture. Run a 30-day pilot with a small team...

Blog
Prosinec 23, 2025
Facebook Feedback Score – What It Is, Why It Matters, and How to Improve It
Facebook Feedback Score – What It Is, Why It Matters, and How to Improve It

Audit your last six months of feedback and set a 30-day action plan to raise your full Facebook Feedback Score....

Blog
Prosinec 23, 2025
Product Marketing vs Product Management – What’s the Difference? A Quick Guide
Product Marketing vs Product Management – What’s the Difference? A Quick Guide

Recommendation: Define success as a split: Product Management owns solving the right problem, while Product Marketing makes sure customers understand...

Blog
Prosinec 23, 2025
How to Schedule Instagram Posts – 3 Best Ways for 2025
Jak naplánovat příspěvky na Instagramu – 3 nejlepší způsoby pro rok 2025

Start with an ai-powered scheduler and plan your Instagram posts at least two weeks ahead to lock in quality from...

Blog
Prosinec 23, 2025
8 Best Social Media Automation Tools in 2026 for Smarter Marketing
8 Best Social Media Automation Tools in 2026 for Smarter Marketing

Recommendation: Start with a single automation hub that handles posting, scheduling, and analytics, then add targeted tools to cover niches....

Blog
Prosinec 23, 2025
Lead Nurturing – Turn Prospects into Customers with Tactics
Lead Nurturing – Turn Prospects into Customers with Tactics

Recommendation: Start integrating a mapped buying path with automated nurture sequences that convert prospects at each level of interest, using...

Blog
Prosinec 23, 2025
How Conversation Intelligence Transforms Your Customer Experience
How Conversation Intelligence Transforms Your Customer Experience

Start with real-time scorecards and guided pitches to raise the quality of every conversation. This approach enables teams to capture...

Blog
Prosinec 23, 2025
Master Sales Prospecting – Proven Tips, Tools & Techniques That Work
Master Sales Prospecting – Proven Tips, Tools & Techniques That Work

Identify your top 5 ICPs today and build a high-potential outreach plan on your platform. A precise target set shortens...

Blog
Prosinec 23, 2025
The Ultimate Guide to Creating a Winning AI Content Strategy in 2026
The Ultimate Guide to Creating a Winning AI Content Strategy in 2026

Begin with a concrete recommendation: map three audience-centric content streams and lock in a rapid approvals workflow. For each stream,...

Blog
Prosinec 23, 2025
Obsahové metriky, které budou mít smysl v roce 2026 – není to jen o návštěvnosti
Obsahové metriky, které budou mít smysl v roce 2026 – Není to jen o návštěvnosti

Set a retention target for every piece: 2.5–3.5 minutes of reading time and 20–30% of readers returning within 14 days....

Blog
Prosinec 23, 2025
Jak začít digitální marketingovou agenturu v roce 2025 – Náklady a odhady nákladů na zahájení
Jak začít digitální marketingovou agenturu v roce 2025 – Náklady a odhadované náklady na zahájení

Recommendation: Begin with a clean, offering that has a tight scope, then validate it in one instance by taking on...

Blog
Prosinec 23, 2025
Dunkin Donuts Marketing Strategy – A Deep Dive into Growth, Campaigns, and Digital Tactics
Marketingová strategie Dunkin Donuts – Hluboký ponor do růstu, kampaní a digitálních taktik

Recommendation: accelerate penetration in the morning commuters segment by pairing a free sample with a simple mobile signup at the...

Blog
Prosinec 23, 2025
Case Studies – Real-World Results from Industry Leaders
Case Studies – Real-World Results from Industry Leaders

Begin with a 90-day rollout across three leading e-commerce stores to validate impact quickly and meet budget targets. This concrete...

Blog
Prosinec 23, 2025
LinkedIn X-Ray Search – Uncovering the Hidden LinkedIn Profiles
LinkedIn X-Ray Search – Uncovering the Hidden LinkedIn Profiles

Recommendation: Start with a focused Google dork to reveal LinkedIn profiles: site:linkedin.com/in inurl:in intitle:CEO OR intitle:Director OR intitle:Head OR intitle:Manager....

Blog
Prosinec 23, 2025