Alexandra Blake, Key-g.com

Begin with a pillar content piece and repurpose it across mail and Instagram to quickly test impact. This approach clearly demonstrates how content marketing fuels...

Apply a practical advertising intelligence approach to improve your campaigns now. An intelligence system measures how audiences respond across channels, with being at the core...

Start with a single, clear objective for the next 90 days and align every tactic to it. This practical guide outlines six concepts you can...

Start with a concrete move: build a grid of customer needs against current offerings and pick a single, defensible action that unlocks new value. In...

Define a clear objective and a target segment before data collection. This alignment guides much of the work, keeps collected data focused, and supports a...

Define a clear objective and answer who you learn about and what decision you will support. For family products, mothers are a primary segment; their...

Publiceer via drie kernkanalen op een vaste cadans, en distribueer automatisch om tijd te besparen. Deze aanpak maximaliseert het bereik en voldoet aan de behoeften van cfos...

Run a two-region pilot to prove geographic signals with tangible ROI. Pick two markets that differ in buyers, lifestyle, and seasonality, and set a 30‑day...

Classificeer uw producten in duidelijke categorieën om aankoopbeslissingen te stroomlijnen en de zoektiijd tot 30% te verkorten. Duidelijke categorieën begeleiden teams en klanten, waardoor...