Blogue

Orçamento de Crawl: O Que É e Por Que Importa para SEO

Orçamento de Crawl: O Que É e Por Que Importa para SEO

Recomendação: priorize páginas de alto valor, gerencie seu orçamento de rastreamento restringindo o acesso do rastreador a URLs de baixo valor e configure sitemaps XML para apresentar apenas conteúdo essencial. Em sites grandes —especialmente aqueles com centenas de milhares ou milhões de URLs— o Googlebot pode rastrear apenas um subconjunto limitado. O orçamento de rastreamento determina quais URLs são descobertos, rastreados e potencialmente indexados, e quais...

SEO
Dezembro 23, 2025
Google AI 2025 – Everything You Need to Know About the Latest Features
Google AI 2025 – Everything You Need to Know About the Latest Features

Recommendation: Pilot Google AI 2025 features on a single site to gather real engagements and quantify impact before broad rollout....

Blogue
Dezembro 23, 2025
O Guia Definitivo para Conteúdo Perene – 4 Dicas e Exemplos Práticos
O Guia Definitivo para Conteúdo Perene – 4 Dicas e Exemplos Práticos

Start with a focused content audit now and build a reusable set of evergreen pieces you can refresh on a...

Blogue
Dezembro 23, 2025
Estudo de Caso – Entrega em Dinheiro (COD) da MakeMyTrip para Voos
Estudo de Caso – Cash-on-Delivery (COD) da MakeMyTrip para Voos

Recommendation: Launch a six-week pilot of Cash-on-Delivery for flights in top markets to test customer acceptance and minimize cart abandonment....

Blogue
Dezembro 23, 2025
Requisitos de Mercado vs Requisitos de Produto – Diferenças e Estratégias de Alinhamento
Requisitos de Mercado vs Requisitos de Produto – Diferenças e Estratégias de Alinhamento

Validate market requirements before developing product features to minimize waste and accelerate the process and a successful launch. Aligning next...

Blogue
Dezembro 23, 2025
The Ultimate Guide to LinkedIn Ads – Mastering B2B Marketing
The Ultimate Guide to LinkedIn Ads – Mastering B2B Marketing

Start by mapping a bottom-of-the-funnel audience and running a focused two-week test. Set a tight budget, define metrics, and use...

Blogue
Dezembro 23, 2025
Top 5 Digital Marketing Strategies Every Entrepreneur Should Know
Top 5 Digital Marketing Strategies Every Entrepreneur Should Know

Start with speed and a clear offer anchored for mobile users. Build fast pages that load under two seconds, and...

Blogue
Dezembro 23, 2025
How 16 Marketing Case Studies Changed the Game – Lessons, Tactics & Impact
How 16 Marketing Case Studies Changed the Game – Lessons, Tactics & Impact

Start with a practical approach: utilizing videos, an infographic, and checklists to lift interaction and conversion by up to 2x...

Blogue
Dezembro 23, 2025
8 Email Sequence Examples That Drive More Conversions
8 Email Sequence Examples That Drive More Conversions

Begin with a welcome sequence that invites new leads to short webinars within 24 hours; this engaging kickoff clarifies the...

Blogue
Dezembro 23, 2025
Best Multi-Touch Attribution Tools for 2025 – The Ultimate Guide
Best Multi-Touch Attribution Tools for 2025 – The Ultimate Guide

To begin, select a verified, triple-attribution platform that maps every touchpoint to your audience across phone interactions and visit events....

Blogue
Dezembro 23, 2025
CBBE Model Simplified – Steal These 4 Steps to Boost Brand Equity
CBBE Model Simplified – Steal These 4 Steps to Boost Brand Equity

Begin with mapping your core values to buying decisions and tie every customer touchpoint to a single equity metric. This...

Blogue
Dezembro 23, 2025
Facebook and Instagram Meta Advertising Fundamentals – Module 1 Course Overview
Facebook and Instagram Meta Advertising Fundamentals – Module 1 Course Overview

Begin with a clear map of your audiences and create three custom audiences, then lock in decisions on what to...

Blogue
Dezembro 23, 2025
How to Use Canva AI – 10 AI Features to Try in Canva Magic
How to Use Canva AI – 10 AI Features to Try in Canva Magic

Start by enabling AI-generated mockups for your front-page design to validate ideas before you invest time. Create three sizes: 1080×1080,...

Blogue
Dezembro 23, 2025
What Is Privacy-First Marketing? A Practical Guide
What Is Privacy-First Marketing? A Practical Guide

Begin with a privacy-minded commitment: establish a consent-first program and privacy-compliant data practices before you collect any information. Take inventory...

Blogue
Dezembro 23, 2025
Master Your Rankings with Our Specialized Rank Tracker
Master Your Rankings with Our Specialized Rank Tracker

It collects data from major engines and translates it into fast, actionable signals. Our nightwatch monitoring lets you monitor changes...

Blogue
Dezembro 23, 2025
O que é Experiência do Cliente (CX)? Um Guia Prático
O que é Experiência do Cliente (CX)? Um Guia Prático

Begin with a concrete action: map every touchpoint to the exact feelings it triggers and tracking results consistently across channels....

Blogue
Dezembro 23, 2025
New to AI Brand Insights – How to Scan Your Brand Visibility in Perplexity
New to AI Brand Insights – How to Scan Your Brand Visibility in Perplexity

Begin with a fast, paid AI-sourced visibility scan that yields first-hand benchmarks across your category. This shows where you stand...

Blogue
Dezembro 23, 2025
Mastering AI Prompts for Social Media – Create, Optimize & Engage in 2026
Mastering AI Prompts for Social Media – Create, Optimize & Engage in 2026

Start with a five-day ideation sprint: define your audience, choose a base model, and establish a repeatable prompt routine. The...

Blogue
Dezembro 23, 2025
27 Social Media Post Ideas to Inspire Your Brand – Examples
27 Social Media Post Ideas to Inspire Your Brand – Examples

Publish one concrete idea daily from the 27 ideas and track the impact in a simple sheet. This keeps your...

Blogue
Dezembro 23, 2025
12 Must-Try ChatGPT Prompts for Creative Ideas in 2026
12 Must-Try ChatGPT Prompts for Creative Ideas in 2026

Begin by pairing a creative prompt with a clear intent and asking for five ideas in your niche. This article...

Blogue
Dezembro 23, 2025
Domino’s Case Study – Growth, Innovation, and Delivery Strategy
Domino’s Case Study – Growth, Innovation, and Delivery Strategy

Invest in a modular microservices backbone and a single API gateway to scale orders and speed delivery. This choice keeps...

Blogue
Dezembro 23, 2025
Micro vs Macro Conversions – Which One Should You Choose?
Micro vs Macro Conversions – Which One Should You Choose?

Recommendation: Start with macro conversions as your primary outcome, and treat micro conversions as necessary signals along the path. This...

Blogue
Dezembro 23, 2025
Marketing Strategy for Advertising Agencies – What Actually Works in 2025
Marketing Strategy for Advertising Agencies – What Actually Works in 2025

Launch a modular, data-driven system with a 90-day sprint plan, focusing on three core channels: instagram, paid search, and email....

Blogue
Dezembro 23, 2025
Definição, Explicação e Casos de Uso do Marketing Mix
Definição, Explicação e Casos de Uso do Marketing Mix

Define value for each market segment and translate it into concrete product, price, place, and promotion decisions. In a luxury...

Blogue
Dezembro 23, 2025
Inteligência Artificial Generativa para Negócios – Benefícios, Desafios e Casos de Uso
Inteligência Artificial Generativa para Negócios – Benefícios, Desafios e Casos de Uso

Begin with a focused data strategy and a small, well-scoped set of use cases to prove value quickly. This approach...

Blogue
Dezembro 23, 2025