Blogue

Orçamento de Crawl: O Que É e Por Que Importa para SEO

Orçamento de Crawl: O Que É e Por Que Importa para SEO

Recomendação: priorize páginas de alto valor, gerencie seu orçamento de rastreamento restringindo o acesso do rastreador a URLs de baixo valor e configure sitemaps XML para apresentar apenas conteúdo essencial. Em sites grandes —especialmente aqueles com centenas de milhares ou milhões de URLs— o Googlebot pode rastrear apenas um subconjunto limitado. O orçamento de rastreamento determina quais URLs são descobertos, rastreados e potencialmente indexados, e quais...

SEO
Dezembro 23, 2025
Campaign Management Software – 9 Key Features to Consider
Campaign Management Software – 9 Key Features to Consider

Choose a platform that centralizes phone-based interactions and reporting in one clear dashboard. The right system eliminates silos, so your...

Blogue
Dezembro 23, 2025
Paid Ads Specialist Meta – Expert Guide to Meta Ads Strategy, Optimization & ROI
Paid Ads Specialist Meta – Expert Guide to Meta Ads Strategy, Optimization & ROI

Start with a two-week test plan and automation to validate impact before scaling. Set 2–3 core audiences, 4 creative variants,...

Blogue
Dezembro 23, 2025
How to Plan a Product Launch – A Practical Step-by-Step Guide
How to Plan a Product Launch – A Practical Step-by-Step Guide

Begin with a single, measurable objective and three indicators to track actual progress: set a target like increasing qualified trial...

Blogue
Dezembro 23, 2025
O que é uma Análise Competitiva? Um Guia Prático com Exemplos de Modelos
O que é uma Análise Competitiva? Um Guia Prático com Exemplos de Modelos

Apply a structured template for your competitive analysis from day one to save time and deliver actionable insights. This general...

Blogue
Dezembro 23, 2025
Guia de Engenharia de Prompt – Técnicas, Dicas e Melhores Práticas
Guia de Engenharia de Prompt – Técnicas, Dicas e Melhores Práticas

Begin with a clear objective: define the task, success metrics, and how you will check results. есть a specific aim,...

Blogue
Dezembro 23, 2025
35 Ferramentas e Recursos de Pesquisa de Mercado para Ajudá-lo a Pensar Como Seus Consumidores
35 Ferramentas e Recursos de Pesquisa de Mercado para Ajudá-lo a Pensar Como Seus Consumidores

Build a lean, local feedback hub to gather insights directly from your audience to sharpen understanding of what customers want....

Blogue
Dezembro 23, 2025
Por que o RP deve desempenhar um papel no seu marketing de mídia social
Por que o RP deve desempenhar um papel no seu marketing de mídia social

Anchor your social posts with earned media to boost trust and reach. In practice, the program should orchestrate placements across...

Blogue
Dezembro 23, 2025
A Ascensão do Marketing de Performance – Tendências, Ferramentas e Dicas
A Ascensão do Marketing de Performance – Tendências, Ferramentas e Dicas

Begin with a unified attribution model to boost performance. A single reporting layer ties paid, organic, and owned efforts together,...

Blogue
Dezembro 23, 2025
Best Examples of Psychographic Market Segmentation – Target by Lifestyles, Values, and Personality
Best Examples of Psychographic Market Segmentation – Target by Lifestyles, Values, and Personality

Begin with three daily routines mapped into three segmentations: eco-friendly commuters, busy parents, and mindful travelers. This framing surfaces topics...

Blogue
Dezembro 23, 2025
Best Digital Growth Agencies for Startups in 2025 | Top Growth Partners
Best Digital Growth Agencies for Startups in 2025 | Top Growth Partners

Start with a project-based partner who can deliver a 90-day growth sprint with clear KPIs. Automating experiments, content, and media...

Blogue
Dezembro 23, 2025
AI in PPC 2025 – Eric Bush on Paid Search at Brafton
AI in PPC 2025 – Eric Bush on Paid Search at Brafton

Recommendation: lean into automated bidding and test-driven AI for paid search, while maintaining accurate measurement and human review. Eric Bush...

Blogue
Dezembro 23, 2025
Best Marketing Planning Software in 2025 – Features, Comparisons & How to Choose
Best Marketing Planning Software in 2025 – Features, Comparisons & How to Choose

Choose a platform with built-in forecasting, targeted planning and intuitive dashboards to align month, audiences and goals. This straightforward setup...

Blogue
Dezembro 23, 2025
LOVED Product Marketing Workshop – Essential Strategies for Growth
LOVED Product Marketing Workshop – Essential Strategies for Growth

Start with a concrete recommendation: map your markets, run an economic analysis, and apply two foundational frameworks for positioning and...

Blogue
Dezembro 23, 2025
27 Scientifically Proven Ways to Boost Your eCommerce Conversion Rate
27 Scientifically Proven Ways to Boost Your eCommerce Conversion Rate

Start with a fast, frictionless checkout that uses one-click sign-in and minimizes steps to three. This concrete change typically boosts...

Blogue
Dezembro 23, 2025
Social Media vs Email Marketing in 2025 – Which Channel Should You Focus On?
Social Media vs Email Marketing in 2025 – Which Channel Should You Focus On?

Email marketing should be your main channel in 2025, with social media serving as a strategic amplifier for reach and...

Blogue
Dezembro 23, 2025
Is Traditional Advertising Still Relevant? A Deep Dive
Is Traditional Advertising Still Relevant? A Deep Dive

direct recommendation: allocate budget to traditional channels now, track their performance, and optimize paid TV, radio, and signage with strong...

Blogue
Dezembro 23, 2025
XE Currency Converter – Real-Time Exchange Rates Explained
XE Currency Converter – Real-Time Exchange Rates Explained

Enable real-time alerts for your most-used currency pairs to see rate changes as they happen. These alerts run on your...

Blogue
Dezembro 23, 2025
2026 Ecommerce Content Marketing Planning Guide – Trends, AI Workflows, and Strategy to Crush Your Goals
Guia de Planejamento de Marketing de Conteúdo para Ecommerce 2026 – Tendências, Fluxos de Trabalho de IA e Estratégia para Superar suas Metas

Start with a 12-week plan and allocate money for test-and-learn experiments across core pages and assets. Build a tight framework...

Blogue
Dezembro 23, 2025
The Complete Go-To-Market (GTM) Strategy Framework with Real-World Examples
The Complete Go-To-Market (GTM) Strategy Framework with Real-World Examples

Decide the target market first: determine where you access customers, which departments will support early experiments, and which tool will...

Blogue
Dezembro 23, 2025
10 Claude AI Prompts for Newsletters – Boost Open Rates and Engagement
10 Claude AI Prompts for Newsletters – Boost Open Rates and Engagement

Use Claude AI prompts to tailor newsletters around a single goal, define audience segments, and craft a concise subject line...

Blogue
Dezembro 23, 2025
New Coke – A Classic Branding Case Study on a Major Product Change Failure
New Coke – A Classic Branding Case Study on a Major Product Change Failure

Recommendation: manage expectations with a staged, reversible plan. Managing that bold initiative requires print time signals from the field; thats...

Blogue
Dezembro 23, 2025
Google Tag Manager Basics – Top Tips and Common Mistakes to Avoid
Google Tag Manager Basics – Top Tips and Common Mistakes to Avoid

Recommendation: Start with a clean GTM container, map your pixel deployments, and run a validation plan before publishing. Below you...

Blogue
Dezembro 23, 2025
The Ultimate Beginner’s Guide to Marketing Automation in 2025
The Ultimate Beginner’s Guide to Marketing Automation in 2025

Start with a clean, centralized customer data foundation and create a single source of truth for audiences. This order keeps...

Blogue
Dezembro 23, 2025
Sora 2 Prompt Guide – How to Write Better Prompts for AI Video Generation
Sora 2 Prompt Guide – How to Write Better Prompts for AI Video Generation

Begin with a precise scene cue and a clear objective for the AI. Define the core conflict in a single...

Blogue
Dezembro 23, 2025