AI EngineeringSeptember 10, 202519 min read
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    Sarah Chen

    50 Prompt per ChatGPT e altre AI basate su testo per marketer e imprenditori

    50 Prompt per ChatGPT e altre AI basate su testo per marketer e imprenditori

    50 Prompts for ChatGPT and Other Text-Based AI for Marketers and Business Owners

    Usa questo prompt per definire il tuo pubblico e le metriche di successo per ogni campagna. można descrivere la persona, i suoi problemi e i trigger di acquisto in un unico brief attuabile, così la человек che consegna il contenuto vede il выгодой di ogni parola. забирайте 50 промтов e modelli pronti all'uso per e-mail, social e pagine di destinazione; дадите вашей команде ясное направление e risultati concreti che saranno facili da misurare.

    Per massimizzare la pertinenza, descrivi chiaramente l'attività: pubblico, obiettivo, metrica di successo, scadenza e il formato richiesto. Ad esempio, un prompt per generare una descrizione del prodotto dovrebbe includere: persona del pubblico, caratteristiche chiave, vantaggi e una CTA. Опишите i vincoli e il formato che desideri; lo strumento fornirà una copia in linea con la voce del tuo marchio e gli obiettivi tattici, fungendo da affidabile инструментам per la creazione di contenuti. Assicurati inoltre che gli output siano выбранными per il tuo business. Affronterà anche le domande вызывающие e manterrà la messaggistica stretta tra i canali.

    Per la человек che gestisce un business, questo набор промтов sarà uno strumento pratico per la crescita. È стоит tenerlo a portata di mano e applicarlo regolarmente: vedrai risultati concreti: lead, conversioni e crescita del valore del marchio. Удивление può arrivare rapidamente quando vedi come le idee si trasformano in messaggi testati e risultati misurabili attraverso ChatGPT e altri strumenti di intelligenza artificiale basati su testo su cui fanno affidamento i marketer. удивление.

    Prompt Persona del pubblico: personalizza i prompt in base alle buyer personas e alle fasi di acquisto

    Inizia con una preliminary (предварительная) mappa delle persona che definisce quattro archetipi e i loro задачи, mappati alle fasi di acquisto. Questo approccio помогает вам tailor prompts direttamente alle esigenze dell'acquirente; non fare affidamento mai su script generici (никогда). Cattura la суть di ogni persona e la основа della tua strategia, quindi esegui prompt con нейросетью per valutare come tono, specificità e promesse attuabili funzionano. There is есть valore nel testare i prompt rispetto ai real запроса data per ottimizzare per long-term (долгосрочные) outcomes. Frame prompts nel listener’s own context (своем) e usa una concise ROI-основание per giustificare le decisioni. Allinea la messaggistica con le боли dell'acquirente, non solo con le caratteristiche, e usa i prompt per avanzare le tasks (задачи) dalla consapevolezza alla fidelizzazione.

    Prompt per Persona e Fase di Acquisto

    • Piccolo imprenditore (Consapevolezza, Considerazione, Acquisto)

      1. Prompt di consapevolezza: Descrivi i top 3 боли (боли) di gestione di una piccola impresa e presenta la суть di come la tua soluzione li affronta. Includi una call to action chiara e diretta e mantieni il messaggio in testo normale per una facile sobresaliento participation. Includi una short hero story (героя) che illustra un real outcome.

      2. Prompt di considerazione: Elenca 5 factors (факторы) che differenziano la tua soluzione dalle tipiche alternative, con un modello di confronto side-by-side e una brief justification per il buyer’s запроса. Assicurati che il confronto si concentri sulle buyer’s конкретные задачи e mostra come улучши l'efficienza nel loro бизнес context.

      3. Prompt di acquisto: Fornisci una 12‑month ROI оценку (оценку) e un simple case snippet. Evidenzia долговременные (долгосрочные) benefits, potential risks, e un concrete implementation plan che можна выполнить за 4–6 недель.

    • Marketing Manager (Consapevolezza, Considerazione, Acquisto)

      1. Prompt di consapevolezza: Genera un campaign concept che affronti le buyer’s needs in рубежах (точек) контакта across channels. Includi un brief content plan e una checklist per validare la resonance con la tua primary аудитория, noting how message intensity (интенсивности) shifts by channel.

      2. Prompt di considerazione: Crea 3 content formats (blog, video, interactive post) con metrics per track engagement e una concise конкурентное сравнение по 5 факторам. Includi frasi che people use when evaluating solutions e fornisci una ready-to-publish outline.

      3. Prompt di acquisto: Deliver an ROI-focused pitch con una one‑liner value proposition e un pilot plan. Show how адаптация al российский рынок (россии) can be scaled, e presenta una 90‑day success criteria aligned to ключевые показатели.

    • Technical Lead (Consapevolezza, Considerazione, Acquisto)

      1. Prompt di consapevolezza: Explain how your product integrates with the existing tech stack. Fornisci una tech-fit matrix, highlight security e latency considerations, e address localization per россии where applicable. State expectations clearly, e presenta il core benefit (суть) in technical terms che a developer would trust.

      2. Prompt di considerazione: Elenca 5 technical criteria (факторы) including API coverage, data ownership, e performance benchmarks. Compare against the current system, e specifica i direct (напрямую) trade-offs per speed vs. flexibility. Includi un lightweight reference architecture diagram in text form (per планирования) e una test plan outline.

      3. Prompt di acquisto: Propose a pilot plan con success criteria e una phased rollout. Fornisci una long‑term (долгосрочные) maintenance view, a cost model, e un clear path to a broader rollout con measurable ROI (оценку) across teams. Includi guidance on how to document requirements (запроса) e capture stakeholder feedback (человека).

    Using these prompts helps you tailor messaging direttamente al buyer’s journey e le конкретные задачи каждого героя. If you keep the prompts aligned with the buyer’s родной язык и контекст, you улучши conversion rates e reduce wasted effort. Когда you test prompts, you can quantify which prompts perform better in россии markets e adjust the strategy accordingly, ensuring you address запросы каждого персонажа e создаете стойкую связь с клиентами.

    Prompt per la creazione di contenuti: post di blog, e-mail, social copy e prompt per annunci pubblicitari

    Recommendation: build a 4-format prompt kit e run it in a focused 5‑step sprint. Before drafting, definisci il pubblico к которым you tailor messages, the core problem, e la desired action. Usa a детальный методика che allinea формат con интонация across blog posts, emails, social copy, e ad copy. We генерируем prompts that deliver strong, concrete outputs, con checks (проверяем) for accuracy and tone. Keep a новый, удобном framework that scales for внешние сервисов e for возраст segments. Use duolingo‑style повторения per sharpen terminology, e collect идеи per refine the prompts especially for copy that resonates with real users.

    Post di blog e prompt per e-mail

    Prompt A: Blog outline per [topic], audience [persona], goal to educate and convert. Format the piece con a bullish hook, problem statement, solution overview, a short case study, practical steps, e a clear CTA. Demand a детальный раздел structure con headings, subheads, e a closing paragraph that reinforces the offer. Includi 5–7 SEO keywords e a short meta description. Formulating the outline in the интонация that mirrors the brand helps читателю stay engaged, e при необходимости выведите примеры внедрения в реальных кейсах.

    Prompt B: Email sequence per [campaign]. Provide Subject lines A/B, Preview text, e Body con 3 paragraphs plus a CTA e a P.S. Keep the tone consistent with the 브랜드 voice (informative, friendly, concise). Includi social proof snippets, a clear value proposition, e easy opt-out language. Usa формулируйте concise bullets per i benefits, e end con a concrete action the reader can take today. Includi a couple of возможные альтернативы для разных сегментов e a quick tester note per compare open rates.

    Prompt C: Prompts per a concrete article series that supports the launch di [product or service]. Structure a 4‑part sequence con a landing page tie‑in, a teardown di common objections, a how‑to guide, e a wrap‑up con next steps. Ensure each piece преодолевает возражения, предлагает конкретной кейс‑пример, и оставляет читателя с легким маршрутом к покупке. Use a methodical approach che можно повторить на разных темах, с максимально релевантными ключевыми словами и prompts для ускорения разработки.

    Prompt per social copy e annunci pubblicitari

    Prompt D: Social copy pack per platform mix (LinkedIn, Twitter, Instagram). Generate 5 hooks, 4 caption variants per platform, e 1 thread di 5 posts per a cohesive narrative. Maintain a consistent интонация, adapt length constraints, e embed a clear call to action. Includi external references (внешние сервисы) o quick tips che readers can apply immediately. перед публикацией, проверяем читабельность и адаптивность на мобильном устройстве, а затем пересобираем под каждый канал.

    Prompt E: Ad copy suite per [product]. Create 3 headline variants, 2 long descriptions, e 1 short description per channel (Search, Social, e Display). Highlight le сильных сторон предложения, address objections in one line per variant, e includi a strong CTA tailored to the audience. Use concrete formatting cues (bullet points o emojis where appropriate) per increase skim‑readability, e наметьте тестовую воронку: 1) заголовок, 2) описание, 3) CTA. Ensure copy aligns con the brand voice e a new angle that differentiates from competitors.

    SEO e Prompt per la visibilità web: ricerca di parole chiave, meta tag e prompt on-page

    Begin by building a keyword map organizzata by intent and funnel stage. Link each keyword to a current page, set a target metric such as CTR, organic impressions, o conversions, e assign ownership. To keep teams aligned, общайтесь across content, product, e paid media, e follow принципам keyword clustering, meta tag standards, e on-page структура. Apply градацией di keyword difficulty per prioritize quick wins e long-tail opportunities. Schedule a monthly оценка di performance e adjust priorities, using креативные angles che address неожиданные search intents. Document structure, идеи, e deliverables che создают value per users.

    Prompts per la ricerca di parole chiave: Analyze current site keywords e search demand; Propose 10 long-tail variants per core term; Group terms by user intent; Identify gaps where content could capture queries; Propose content angles that align con each page; Evaluate keywords on a simple оценка grid (volume, relevance, difficulty); проанализируй текущий набор запросов, сформулируйте неожиданные идеи контента, создающие структуру для будущих страниц, и скопируйте лучший вариант в редакторский план.

    Meta tag prompts: Build title tag templates under 60 characters che includono il main keyword; place the keyword near the front when possible; craft meta descriptions 120–155 characters con a clear benefit e a call to action; create 3–5 variations per page e scegli the best performer. Use schema.org markup suggestions (FAQ, Organization, Product) where relevant. For branding references like илон, keep alignment con brand guidelines e avoid keyword stuffing che hurts рекламы performance. Copy the final templates into your CMS fields (скопируйте).

    On-page prompts: Draft a clean structure con a single H1 che includono il main keyword; use 2–4 H2s per divide sections e includi secondary keywords in at least one H3 per section. Add 1–2 internal links per section e includi alt text per images che mentions il main keyword. Generate 4 FAQ entries che address common user questions; write in concise, active voice e креативные формулировки che boost engagement; ensure текущий content aligns con user intent e the структура creates удовлетворенности. Copy the prompts into your CMS fields (скопируйте) e test changes con on-page analytics.

    Prompt per la conversione e l'imbuto: landing page, CTA e idee per i test

    Conversion and Funnel Prompts: landing pages, CTAs, and testing ideas

    Use a focused landing page prompt: craft a page con a crisp value prop, a single, prominent CTA above the fold, e two proof points. Keep assets организоанные e labeled so the team can быстро review. To понимать the audience, test пятом headline variants che clarify позиционирование. For a relatable case, imagine you sell пиццы в онлайн-чеке; align the message around crust quality, delivery speed, e price, then measure impact against всего traffic.

    Design CTAs that are concrete and actionable. Use a strong verb, avoid vague phrasing, e place the primary CTA above fold while offering a clear secondary path. Test выборе di button text–for example, “Get Started,” “Claim Offer,” o “See Demo”–e track which copy yields higher кликаемость e конверсия. Use нужную data point (such as device, referrer, o hour of day) per refine the message, e connect the outcome to результате страницы обновления.

    Testing ideas should be tight and repeatable. Start con five variants across the same layout per understand what resonates лучше; iterate быстро, часто, e con a fixed sample size. Clarify l'approccio to value (price vs. speed vs. social proof) e measure impact on конверсия на целевом шаге. During tests, hold a встреча con stakeholders per уточнить goals, then make incremental changes che keep the page живой e focused on the next increment of value. Use одинаковый tempo di tests per avoid noise, e document il значение каждого изменения for future повседневной optimization at любой ступени funnel.

    To make testing efficient, keep the data organizzata and transparent. Allinea your Prompts con la landing page, il CTA, e il test design, e usa uno standard data sheet per track metrics. The данный framework helps teams move from hypothesis to concrete improvements without ambiguity, ensuring la повседневной cadence di optimization fits the team’s Интенсивности e goals.

    Prompt Type Example Prompt What to Optimize Suggested Metric
    Landing Page Structure “Create a landing page with a single, above-the-fold CTA, a clear value proposition, and two social proofs. Include an above-the-fold hero, a short benefits list, and a trust badge.” Clarity of positioning, hierarchy of elements, and speed of comprehension Time-to-understand (seconds), scroll depth, and completion of the primary action
    CTA Copy “Generate 5 CTA variants for the same offer: ‘Get Started’, ‘Claim Offer’, ‘See Demo’, ‘Start Free Trial’, and ‘Join Now’.” CTA text resonance and tone consistency with brand and offer Click-through rate (CTR) and initial conversion rate
    A/B Test Plan “Run five variants of the headline (A/B/C/D/E) across three traffic sources for 14 days each; compare performance and keep the best-performing version.” Reliability of findings across segments Lift percentage, statistical significance, and confidence level
    Post-Click Experience “Create a lightweight post-click flow for the best CTA: a quick form, a confirmation message, and a one-click follow-up offer.” Quality of the post-click experience and continuity Form completion rate and subsequent activation rate
    Funnel Testing Prompts “Draft 3 prompts to test alternative value propositions at the 2nd funnel step, measuring impact on add-to-cart and checkout initiation.” Value proposition resonance at each stage Checkout initiation rate, cart abandonment rate

    Using these prompts helps keep the tests organizzate, avoids complexity, e speeds up learning. The дизайн approach supports quick iterations, frequent updates, e a measurable pathway from hypothesis to result, ensuring the funnel stays lively e aligned con business goals.

    Prompt per le intuizioni dei clienti: acquisizione della voce del cliente, sintesi del feedback e analisi del sentiment

    Recommendation: Start a 2-week pilot per capture la voice of the customer across three channels – support tickets, post-purchase surveys, e social comments – e deliver a weekly synthesis. Tag responses by аудитория e цели, e map текущую pain points into actionable themes. Use готовых templates per speed up внедрение, e track готовность con a simple metric set: response rate, average length, e completion rate. Keep твоя content focused on the цели e улучши the process by prioritizing простота e clarity. Includi a playful test item like додо in one prompt per gauge tone while keeping outcomes meaningful.

    Voice of customer capture prompts: Use questions that yield concrete data. For example: What would улучши your experience with our product, e why? What простота change would reduce friction in your current workflow? For аудитория segments, укажите i top 3 цели you want to achieve this week, e rate your готовность to adopt changes. Collect formats (форматы) such as писем, короткие опросы, e brief interviews. Далее, ask for a one-sentence summary с акцентом on the main takeaway, e request 1 concrete пример (конкретных) to illustrate. In case of ambiguity, prompt respondents to перепиши their answer in a single sentence that highlights the key points and tone.

    Feedback synthesis prompts: After collection, translate verbatim into 5 концепции aligned con бренду. Use общепринятые подходы per categorize feedback into product, onboarding, messaging, e support. For each концепции, provide a concise summary e includi 1–2 quotes that illustrate the point. Then перепиши insights into concrete actions for the team, e create a client-facing brief per клиентом con clear next steps e deadlines. If a кейс involves multiple человек o scenarios, map the input to the most relevant концепции e keep the language simple for execution.

    Sentiment analysis prompts: Run sentiment checks on responses e build a sentiment map by аудитория. Track distribution di positive, neutral, e negative signals, e surface phrases that indicate satisfaction o frustration con un акцентом on tone. Measure длительность of responses to gauge depth, e group feedback by форматы such as писем, тикеты, e короткие опросники. Produce a compact summary highlighting top positives, top drivers of negatives, e recommended messaging adjustments to strengthen бренду perception. Ensure language remains practical and client-ready.

    Operational next steps: Deliver a lightweight VOC brief each week, con sections: prompts used, концепции, sentiment map, e 3 concrete recommendations for the brand (бренду). Далее, publish reporting formats: a quick executive note, a concise писем, e a visual map of sentiment (длительность). Assign owners, set deadlines, e track готовность across the team. Prepare content blocks that are готовых to share in разговор con stakeholders e to inform product decisions. For client communications, includi a concise завершение line that closes the loop con клиентом e invites further feedback. перепиши any raw notes into concrete actions before the next collection cycle, e keep the focus on user needs e цели.

    Prompt per la voce del marchio e la messaggistica: tono, posizionamento e elementi distintivi

    Definisci la voce del tuo marchio con tre aggettivi e un posizionamento in una frase, quindi usa i prompt seguenti per convalidare la messaggistica tra il целевой audience. The prompts surface проблемы e keep the language качественный across channels. Tackle ситуацию con clarity, test messages in seconds (секунд), e build a полную set di промпты per guide every кампания. Check историю e мотивации behind how you speak, e ensure возможный output reflects our brand. If you need, наша команда могу iterate quickly, using проверяем results per sharpen differentiation e alignment con инструментам you rely on.

    Prompt per tono, posizionamento e elementi distintivi

    • Descrivi your brand voice in три adjectives e map that tone to the целевой audience; includi такие phrases that feel authentic e avoid generic language.
    • Draft a one-sentence positioning che explains how the brand solves problems per the целевой market; produce 3 variants per headlines, subheads, e product pages.
    • Create a full messaging framework che highlights выделение di benefits per each channel e builds on the история per reinforce credibility.
    • Elenca questions (вопросы) buyers may ask e allinea responses in a consistent voice, ensuring it addresses problemi e situational objections in the situation (ситуацию).
    • Audit copy per quality (качественный) e clarity; rewrite any sentence that feels overused o generic to avoid fatigue e keep output concise за секунды, секундах, и секунд.
    • Outline таргетированная messaging per three audience segments; specify holdbacks e words that reinforce доверие without sounding promotional.
    • Составить three taglines che communicate основные benefits without duplicating features; ensure выведение ценности для бренду and campaigns is evident.
    • Translate brand voice into 2–3 landing-page variants e 2 social-post formats; verify consistency con промпты, истории, и мотивации клиентов.
    • Capture мотивации клиентов (целевая аудитория) in a short prompt bank; use it to guide responses e avoid generic claims (можно to revise as needed).
    • Flag potential переводчики каких-либо слов или фраз that could reduce impact; adjust language to maintain relevancy for the целевой аудиторий.

    Prompt per convalidare la differenziazione e l'efficacia della campagna

    • Compare messaging against 2–3 конкурентов per verify основные differentiators; measure recall, resonance, e clarity di value proposition across campaigns (кампаний).
    • Check that the выделение ценности appears early in each asset; test whether the обещание is understood within секундах после знакомства con the material.
    • Run prompts to проверяем alignment across assets: ads, emails, website, e support content; adjust wording to keep the narrative cohesive.
    • Generate a bank di предложения that communicate why the brand is preferable in explicit terms; ensure каждое предложение supports the targeted outcomes.
    • Assess tone across channels (paid, owned, earned) e ensure it stays consistent while allowing channel-specific adaptations (for example, shorter copy per social posts).
    • Test storyteller elements (история) per strengthen authenticity; align con мотивации e demonstrate how the brand helps customers overcome obstacles.
    • Use targeted prompts to craft кампания-specific messaging; map each asset to one KPI (awareness, engagement, conversions) e track the results.
    • Document the инструменты used to execute prompts (Template prompts, guidelines, checklists) e ensure they cover the full messaging workflow.
    • Develop предложения per onboarding guides e FAQ sections that reflect the brand voice; ensure кожное утверждение подтверждается фактами и кейсами из истории бренда.
    • Consolidate a quick-reference ориентир, so the team can reproduce consistent messaging per разные кампаний, быстрее согласовывая креатив.

    Analytics, ROI e Prompt per il reporting: dashboard, monitoraggio KPI e impatto aziendale

    Start with a live dashboard che pulls data da CRM, ad platforms, e product analytics, refreshing hourly. Definisci le tue приоритеты e keep il главный KPI set tight: revenue, gross margin, ROI, CAC, LTV, churn, e activation rate. Use a single источник правды per build доверия con stakeholders, e organizza sections by целевой audience, channel, e product so teams can act одновременно on insights. Includi an обращение to executives in a concise header e ensure the data tells a clear story without fluff.

    Prompts per i dashboard dovrebbero cover: (1) Revenue by Channel and Product con a 12-week trend e a 4-week forecast, (2) ROI con YOY comparison e a sensitivity line, e (3) masked data fields per comply con закон while preserving analytical value. Includi filters per region, campaign, e product line, plus a live KPI summary card che updates con each data pull. Design visually appealing cards, but prioritize accuracy over aesthetics to keep presenting красиво data that drives action.

    ROI e attribution prompts dovrebbero specify a simple, repeatable formula: incremental revenue minus costs, divided by investment, con attribution models (модели) clearly labeled. Provide scenarios per best-case e baseline, e show максимальной ROI under current constraints. Add supporting sections che tie changes in ad spend to changes in revenue, e connect those results to целевой business outcomes to inform бюджет decisions.

    Use a чек-лист per define KPI definitions, data sources, e refresh cadence, then test a тест set per catch ошибок early. Ensure data da CRM, analytics, e ads align within tolerance e che segment comparisons (by product, region, o channel) are consistent simultaneously. Document any data gaps e assign owners per close them, so the dashboard remains reliable across разделам.

    Reporting should present truth (правда) con clear, actionable next steps. Use charts che convey the impact di changes on покупкой e retention, avoiding vanity metrics. Includi a post che communicates results to the team (пост) e outlines the next steps, owners, e timelines. Ensure transparency about masking (маск) e privacy considerations, e provide guidance on how to discuss results con stakeholders per grow доверия e drive coordinated actions.

    Implementation plan: map data sources, define целевой metrics e thresholds, build modular templates per dashboards e reports, run a тест pilot, iterate on feedback, e publish an official briefing to leadership. Prepare sections per крошечные tweaks e крупные shifts, so the team can respond quickly to new data without losing consistency across разделам. Maintain maximum clarity by linking each metric to a concrete business impact, e copy (скопируй) the proven templates to new campaigns to scale learning con максимальной efficiency.

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