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How to Use ChatGPT for Writing SEO Meta Tags in 2025

アレクサンドラ・ブレイク, Key-g.com
によって 
アレクサンドラ・ブレイク, Key-g.com
6分読了
SEO
5月 07, 2025

How to Write SEO-Friendly Meta Tags in 2025 Using ChatGPT: A Complete Guide

Introduction: Why Meta Tags Still Matter in 2025

Meta tags — particularly title tags そして meta descriptions — continue to play a pivotal role in on-page SEO, influencing both rankings and click-through rates (CTR). While search engines have evolved, a well-optimized snippet still makes the difference between being clicked or ignored in the search engine results pages (SERPs).

In 2025, with the rise of generative AI tools like ChatGPT, SEOs now have powerful, scalable methods to write, analyze, and test meta tags — faster than ever before.

This guide will show you:

  • How to write meta tags manually based on competitor analysis
  • How to use ChatGPT to generate title and description tags
  • How to automate meta tag generation using Google Sheets + GPT plugins
  • How to enhance meta tags with tools like Screaming Frog

Let’s explore each method step-by-step, with real-world workflows and best practices.

Section 1: Manual Meta Tag Writing Based on Competitor Analysis

When to Use This Method

Manual creation is best for:

  • Priority landing pages (homepage, service, or category pages)
  • Pages with high commercial intent
  • Pages targeting high-volume keywords

Step 1: Identify Target Keywords

Use your semantic core or keyword research spreadsheet. Prioritize high-frequency commercial queries for each important URL. For example:

  • “House cleaning Austin”
  • “Digital marketing agency Dubai”

Step 2: Search and Analyze Top Competitors

Search the query in Google, set the correct language and region, and analyze the top 10–15 organic results. Avoid:

  • Aggregators or directories (e.g., Yelp, YellowPages)
  • Non-commercial sites (e.g., Wikipedia, Quora)

Focus on actual companies or content-driven service providers.

Step 3: Extract Title and Description Tags

Use one of the following methods:

  1. CTRL+U + CTRL+F in browser dev tools to find </code> そして <code><meta name="description"></code></li> <li>使用 <strong>bookmarklets</strong> または <strong>browser plugins</strong> to extract all meta tags in one click</li> <li>Use bulk parsing tools like <strong>Arsenkin’s Meta Tag Viewer</strong></li> </ol> <h3 itemprop="alternateName" class="wp-block-heading" id="h-step-4-analyze-tags">Step 4: Analyze Tags</h3> <p>Focus on:</p> <ul class="wp-block-list"> <li>Keyword presence</li> <li>Sentence structure</li> <li>Call-to-action phrases (e.g., “Book now,” “Get a quote”)</li> <li>Character length (ideally: <strong>title ≤ 65 characters</strong>, <strong>description ≤ 165–230 characters</strong>)</li> </ul> <p>Use this information to build <strong>better, keyword-rich, CTR-optimized snippets</strong>.</p> <h3 itemprop="alternateName" class="wp-block-heading" id="h-example">例</h3> <figure class="wp-block-table"><table class="has-fixed-layout"><thead><tr><th>Element</th><th>Competitor 1</th><th>Competitor 2</th><th>Your Version</th></tr></thead><tbody><tr><td>Title</td><td>House Cleaning in Austin</td><td>#1 Austin Home Cleaning</td><td>Affordable House Cleaning Services in Austin – Same-Day Booking</td></tr><tr><td>Description</td><td>Trusted home cleaners. Book online.</td><td>Professional cleaning with 5-star reviews.</td><td>Book affordable, reliable house cleaning in Austin. Same-day appointments available.</td></tr></tbody></table></figure> <hr class="wp-block-separator has-alpha-channel-opacity"/> <h2 itemprop="alternateName" class="wp-block-heading" id="h-section-2-writing-meta-tags-with-chatgpt">Section 2: Writing Meta Tags with ChatGPT</h2> <p>ChatGPT can accelerate meta tag creation dramatically — when used properly.</p> <h3 itemprop="alternateName" class="wp-block-heading" id="h-step-by-step-instructions">Step-by-Step Instructions</h3> <h4 class="wp-block-heading" id="h-step-1-prompt-chatgpt">Step 1: Prompt ChatGPT</h4> <p>Prompt example:</p> <blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow"> <p>“Write 5 SEO-friendly meta titles and descriptions for a service page about ‘deep carpet cleaning in Texas’. Use a conversational tone and include the target keyword naturally.”</p> </blockquote> <p>You can also ask:</p> <ul class="wp-block-list"> <li>“Include the region”</li> <li>“Avoid using emojis”</li> <li>“Keep title ≤ 60 characters, description ≤ 160”</li> </ul> <h4 class="wp-block-heading" id="h-step-2-review-and-select-the-best-outputs">Step 2: Review and Select the Best Outputs</h4> <p>Copy and paste outputs into your working SEO spreadsheet. Edit for:</p> <ul class="wp-block-list"> <li>Keyword order</li> <li>Brand mentions</li> <li>Duplicate words</li> <li>Call-to-action clarity</li> </ul> <h4 class="wp-block-heading" id="h-step-3-optional-ask-gpt-to-improve-based-on-competitors">Step 3: Optional — Ask GPT to Improve Based on Competitors</h4> <p>Prompt example:</p> <blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow"> <p>“Given the following competitor titles, generate better ones targeting the same query…”</p> </blockquote> <p>Paste in real-world titles from your research.</p> <hr class="wp-block-separator has-alpha-channel-opacity"/> <h2 itemprop="alternateName" class="wp-block-heading" id="h-section-3-automating-meta-tag-writing-in-google-sheets">Section 3: Automating Meta Tag Writing in Google Sheets</h2> <p>Ideal for <strong>large websites</strong> (e.g., blogs, ecommerce sites, local business directories) with dozens or hundreds of pages.</p> <h3 itemprop="alternateName" class="wp-block-heading" id="h-what-you-ll-need">What You’ll Need</h3> <ul class="wp-block-list"> <li>A Google Sheet with: <ul class="wp-block-list"> <li>URL</li> <li>Primary keyword</li> <li>Optional: existing title/description (for rewriting)</li> </ul> </li> <li><strong>GPT for Sheets and Docs</strong> plugin (available in Google Workspace Marketplace)</li> </ul> <h3 itemprop="alternateName" class="wp-block-heading" id="h-setup-steps">Setup Steps</h3> <h4 class="wp-block-heading" id="h-step-1-create-column-headers">Step 1: Create Column Headers</h4> <figure class="wp-block-table"><table class="has-fixed-layout"><thead><tr><th>URL</th><th>Keyword</th><th>Instruction</th><th>Title</th><th>Description</th></tr></thead><tbody><tr><td>example.com/page</td><td>carpet cleaning Austin</td><td>“Write title with this keyword”</td><td>[GPT Output]</td><td>[GPT Output]</td></tr></tbody></table></figure> <h4 class="wp-block-heading" id="h-step-2-write-gpt-formulas">Step 2: Write GPT Formulas</h4> <p>Example formula for title:</p> <pre class="wp-block-preformatted">excelКопироватьРедактировать<code>=GPT("Write a unique SEO title for {{B2}} using instruction: {{C2}}. Keep under 60 characters. No prefix.") </code></pre> <p>Example for description:</p> <pre class="wp-block-preformatted">excelКопироватьРедактировать<code>=GPT("Create an SEO meta description for {{B2}}. Keep it under 160 characters and include a CTA.") </code></pre> <h4 class="wp-block-heading" id="h-step-3-auto-fill-and-extend">Step 3: Auto-Fill and Extend</h4> <p>Drag the formula down the sheet for 50, 100, or 500+ rows.</p> <p><strong>Pro Tip:</strong> Test on 3–5 rows before scaling to ensure quality.</p> <h4 class="wp-block-heading" id="h-optional">Optional:</h4> <ul class="wp-block-list"> <li>Add language instructions (e.g., “in English”)</li> <li>Use dynamic instructions per row</li> <li>Add columns for <strong>CTR A/B test feedback</strong></li> </ul> <hr class="wp-block-separator has-alpha-channel-opacity"/> <h2 itemprop="alternateName" class="wp-block-heading" id="h-section-4-rewriting-existing-meta-tags-using-screaming-frog-gpt">Section 4: Rewriting Existing Meta Tags Using Screaming Frog + GPT</h2> <p>Use this when:</p> <ul class="wp-block-list"> <li>You have a large site with outdated or poor meta tags</li> <li>You want to <strong>improve click-through rates (CTR)</strong></li> <li>You need to optimize titles/descriptions at scale</li> </ul> <h3 itemprop="alternateName" class="wp-block-heading" id="h-workflow">Workflow</h3> <h4 class="wp-block-heading" id="h-step-1-crawl-website-in-screaming-frog">Step 1: Crawl Website in Screaming Frog</h4> <p>Configure crawl to exclude unnecessary resources (CSS, images).</p> <h4 class="wp-block-heading" id="h-step-2-export-title-and-description-columns">Step 2: Export Title and Description Columns</h4> <p>Export as Excel or CSV. Keep:</p> <ul class="wp-block-list"> <li>URL</li> <li>Current title</li> <li>Current description</li> </ul> <h4 class="wp-block-heading" id="h-step-3-add-keywords-and-instructions">Step 3: Add Keywords and Instructions</h4> <p>Add columns:</p> <ul class="wp-block-list"> <li>Suggested keyword(s)</li> <li>Rewriting prompt (e.g., “Rewrite title using keyword: X, keep tone friendly and below 60 characters.”)</li> </ul> <h4 class="wp-block-heading" id="h-step-4-use-gpt-plugin-in-sheets">Step 4: Use GPT Plugin in Sheets</h4> <p>Paste old titles/descriptions and let GPT rework them with the updated instructions.</p> <p>Use prompt templates like:</p> <pre class="wp-block-preformatted">excelКопироватьРедактировать<code>=GPT("Rewrite this title to improve CTR, include keyword {{B2}}: {{A2}}") </code></pre> <hr class="wp-block-separator has-alpha-channel-opacity"/> <h2 itemprop="alternateName" class="wp-block-heading" id="h-section-5-meta-tag-optimization-best-practices-for-2025">Section 5: Meta Tag Optimization Best Practices for 2025</h2> <h3 itemprop="alternateName" class="wp-block-heading" id="h-do">✅ DO:</h3> <ul class="wp-block-list"> <li>Start titles with the <strong>primary keyword</strong></li> <li>Include <strong>region</strong> or brand where relevant</li> <li>使用 <strong>unique titles</strong> per page</li> <li>Keep descriptions clear, action-oriented, and keyword-relevant</li> <li>Use GPT to <strong>test multiple versions</strong></li> </ul> <h3 itemprop="alternateName" class="wp-block-heading" id="h-don-t">❌ DON’T:</h3> <ul class="wp-block-list"> <li>Stuff too many keywords</li> <li>Copy competitors blindly</li> <li>Leave default CMS-generated tags</li> <li>Use emojis (unless tested)</li> <li>Forget to track performance via GSC</li> </ul> <hr class="wp-block-separator has-alpha-channel-opacity"/> <h2 itemprop="alternateName" class="wp-block-heading" id="h-bonus-how-to-test-meta-tag-performance">Bonus: How to Test Meta Tag Performance</h2> <p>使用 <strong>Googleサーチコンソール</strong> to analyze:</p> <ul class="wp-block-list"> <li>CTR per URL</li> <li>Average position for target queries</li> <li>Impressions vs. clicks</li> </ul> <p>If a page ranks well but has low CTR:</p> <ul class="wp-block-list"> <li>Rewrite title/description with stronger CTA</li> <li>Add value props (e.g., “Free quote,” “Rated #1,” etc.)</li> <li>Test symbols (pipes |, hyphens –, colons 🙂</li> </ul> <hr class="wp-block-separator has-alpha-channel-opacity"/> <h2 itemprop="alternateName" class="wp-block-heading" id="h-final-thoughts-choose-the-right-method-for-the-right-use-case">Final Thoughts: Choose the Right Method for the Right Use Case</h2> <figure class="wp-block-table"><table class="has-fixed-layout"><thead><tr><th>Method</th><th>Best For</th><th>Pros</th><th>Cons</th></tr></thead><tbody><tr><td>Manual Competitor Analysis</td><td>Priority landing pages</td><td>Maximum control, high quality</td><td>Time-consuming</td></tr><tr><td>ChatGPT Direct Prompting</td><td>Small/medium sites</td><td>Fast, creative, semi-automated</td><td>Needs human review</td></tr><tr><td>GPT + Google Sheets</td><td>Large-scale projects</td><td>Mass production, high speed</td><td>May require API credits</td></tr><tr><td>Screaming Frog + GPT</td><td>Updating existing tags site-wide</td><td>Scalable, data-driven</td><td>Setup effort required</td></tr></tbody></table></figure> <hr class="wp-block-separator has-alpha-channel-opacity"/> <h2 itemprop="alternateName" class="wp-block-heading" id="h-conclusion-ai-strategy-perfect-meta-tags">Conclusion: AI + Strategy = Perfect Meta Tags</h2> <p>In 2025, creating optimized meta tags is no longer a manual-only process. By combining competitor analysis, ChatGPT, and scalable workflows in Google Sheets, <strong>you can generate better titles and descriptions at speed and scale</strong>.</p> <p>Use this guide as your blueprint — and remember:</p> <blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow"> <p>“A great meta tag is not just about rankings — it’s about the click.”</p> </blockquote> </div> <div class="post-nav"> <a href="https://key-g.com/ja/blog/common-tax-pitfalls-prevention/" class="nav prev"> <div class="icon"> <svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewbox="0 0 24 24" fill="none"> <path fill-rule="evenodd" clip-rule="evenodd" d="M15.1146 2.46967C15.4075 2.76256 15.4075 3.23744 15.1146 3.53033L6.64497 12L15.1146 20.4697C15.4075 20.7626 15.4075 21.2374 15.1146 21.5303C14.8218 21.8232 14.3469 21.8232 14.054 21.5303L5.33683 12.8132C4.88773 12.3641 4.88772 11.6359 5.33683 11.1868L14.054 2.46967C14.3469 2.17678 14.8218 2.17678 15.1146 2.46967Z" 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